Service Design
Develop services that inspire – customer-oriented and tailored to your product portfolio!
Service Design
Develop services that inspire – customer-oriented and tailored to your product portfolio!
Service design for sustainable innovation
Service design is a holistic approach to developing and optimizing services that focuses on people – users and all stakeholders involved. We advise and support you: together we analyze your target groups in order to precisely understand their needs and expectations. We develop creative solutions and provide you with targeted support in selecting and further developing promising ideas – from visualization and prototyping to the presentation of the new service. Even during the development phase, we ensure that integration into your company is taken into account so that ideas do not disappear into a drawer but are successfully implemented.
Our offer
Service design projects at UID are characterized by a customer-oriented, holistic and iterative approach. We accompany you through the entire design process – from the requirements analysis to the implementation of your service:
- UNDERSTAND: Identify own potential and strengths | Understand customer needs | Elicit expectations
Methods: Stakeholder prioritization, shadowing, stakeholder mapping / analysis, service safari, cultural probe, customer journey map, diary study - DEVELOP: Use creative methods | create new benefits | broaden perspectives | try out approaches
Methods: Customer Journey Map, Service Blueprint, Business Model Canvas - TESTING: Making solutions tangible | Testing new services as prototypes | Discarding or further developing
Methods: Service prototypes, customer surveys, mystery shopping - IMPLEMENT: Create product and service world | Integrate new services | Create acceptance
Implementation of the product / service: Conception, design, prototyping, implementation with MVP approach
Your advantages with Service Design
Fit for the future
Exploiting new opportunities through digitalization
Innovative
Adapting business models to the challenges of tomorrow
Competence-based
Finding a value creation model for your in-depth expertise
Growth-oriented
Opening up new business areas and markets
Feasibility
Actively shaping (digital) customer relationships
Customer-oriented
Unique customer experience for your services
Designing excellent services with UID
Our user experience designers develop digital products and services in a wide range of industries for a wide variety of target groups and usage contexts. When designing your services, we put people at the center. This is how we create a positive user experience – before, during and after using the service. We make sure that your company is optimally aligned with the services you want to offer your customers and have extensive expertise in designing the (interactive) product world around the service. Together, we develop services that inspire!