Rethinking mobility: UX as a game changer

Our consulting and services range from private and business travel, the transportation of passengers and goods to the automotive industry with its diverse range of transport-related products and services. We have been supporting manufacturers of user interfaces for mobility for over 20 years.

Project examples

• Mobility apps
• Control center software
• Fleet management
• Software update process for vehicles
• Digital operating instructions
• Automotive: Design of parking assistants, in-car UIs, Service portals for car manufacturers
• Showcases for Future Mobility

The user experience in the context of autonomous driving plays a decisive role in the acceptance and safety of this innovative technology. (Semi-)autonomous vehicles must not only be able to keep in lane and perform intelligent driving maneuvers with the help of safe sensors, but also offer a seamless and user-friendly interface. With a positive user experience, passengers feel comfortable and can relinquish control of the vehicle. Well-designed user interfaces that enable clear interaction via voice commands, gesture control or touchscreens are essential for this. A successful user experience is therefore a key factor for the success of autonomous vehicle technology and its integration into our everyday lives. Disruptive changes must be promoted much more strongly for user acceptance than product improvements.

Which mobile trends are gaining ground? How does shared micromobility work? How do we integrate AI into services in a meaningful way and how do we offer users added value? With mobile trends on the radar, we open up new perspectives. Our industry diversity also allows us to transfer solutions from completely different areas to mobility and thus give projects a whole new drive.

Are you looking for new ideas and product visions? Then we recommend Futures Thinking (in german). Holistic and systematic forecasts for the day after tomorrow create visions of the future that mobility providers can understand and experience. To set the right course today for a profitable and desirable future.

Even the longest journey begins with the first click… in the Mobility App. Mobility apps are our daily companions when looking for charging stations, S-Bahn connections or a good e-bike route. In order to stand out from the confusing flood of apps for mobility, user centricity is essential. Only well-founded user-centered design delivers the 5-star UX: What are the needs of providers and users? What goals are they pursuing? How can we make their lives noticeably easier?

Careful answers to these questions lead to a well thought-out design, which can then be experienced and tested using initial prototypes. An intuitive, customized and attractive mobility app turns occasional users of your service into real fans.

User research provides you with valuable insights into the needs and expectations of the users of your mobility solution. This will ensure your success at an early stage. The sharpest sword, however, is the anchoring of UX. Because intelligent mobility solutions are not created by chance: behind them is an organization that thinks human-centrically from the ground up. Not just for our own users, but for all stakeholders. The deeper you anchor UX in your organization, the more users will love your offering.

Our Changitors look forward to accompanying you in your digital transformation.

We are very proud to have been working with our customers for several decades in some cases. Our customers value UID as a reliable and competent partner at eye level.

When will we get to know each other?