Usability test
With the help of a usability test, you can find out how your target group really uses your product and how you can adapt the product perfectly to the needs of your users.
Usability Test
With the help of a usability test, you can find out how your target group really uses your product and how you can adapt the product perfectly to the needs of your users.
Improve your product success with Usability Tests
Your new product (concept) is ready, but you want to make sure that your customers can handle it effortlessly?
No problem! The usability test method helps you to find out how your target group actually uses your product and how you can tailor it perfectly to the needs of your users. We can help you with this.
What is a Usability Test?
A usability test is a method in which representative users perform typical tasks with an interactive product or prototype. This enables usability engineers to identify and understand usage problems. Under real conditions of use, both strengths and weaknesses are uncovered, acceptance is determined and the usability of the product is evaluated.
How does a Usability Test work?
1. Preparation
We create a comprehensive study guide, including a schedule, interview questions and tasks, based on your objectives and questions for the test.
For the recruitment of test participants, we develop a screening questionnaire with all the requirements for your target group.
2. Implementation
Our experienced usability and design experts moderate the study and encourage participants to communicate transparently and verbally.
All observations, reactions and comments are recorded in detail.
The participants complete predefined tasks with the product, which allows usability problems as well as strengths and weaknesses to be precisely identified.
3. Evaluation and Documentation
The results are analyzed comprehensively and differentiated according to different user groups.
We prioritize the identified weaknesses and derive specific recommendations for optimizing your product.
We will present and discuss the results of your usability test with you in a joint workshop and, of course, you will receive a detailed report with all the information at the end.
Use the UX factor for your market success!
A Usability Test can do all of this:
A Usability Test can do all of this:
Optimal UX
Reveals usability strengths and weaknesses and improves the user experience
Customer centricity
Identifies barriers to use that lead to dissatisfaction among customers and users
Reduction of operating errors
Helps to understand usability problems and solve them in a targeted manner
Market acceptance
Increases acceptance among the target group
Positioning with UX
Provides convincing arguments for user experience in discussions with internal stakeholders
Cost-efficient
Ensures return on investment (ROI) and minimizes development costs
User research expertise for over 25 years
Our usability and UX experts have years of experience in project management and can take on all tasks related to the implementation of a usability test for you – from the technical test set-up to the coordination of international tests worldwide. We find the right test strategy for every product: whether medical products, software solutions, UIs for industrial machines, automotive applications, household products or apps.
Werner Baum, Senior User Experience Consultant
“Usability testing is essential to ensure the user-friendliness of digital products.
We not only uncover strengths and potential weaknesses in your products, but also derive specific recommendations for action – optimized for your user groups and their tasks.”
Yasin Demiraslan
Senior Manager Sales & Business Development
+49 7141 3 77 00 801
